8-13 September 2025 | Budapest and selected wine regions

Join our exclusive wine event in Hungary

Discover one of Central Europe’s most exciting wine destinations at the BOR 2025 – Hungarian Wine Summit event. Connect directly with passionate winemakers and export managers through curated B2B meetings and visit some of the country’s top wineries in person. Taste exceptional wines and soak up the vibrant atmosphere of Budapest’s wine bars, culinary highlights, and cultural treasures. Wrap up your journey with authentic moments, meaningful connections, and a deeper understanding of Hungarian wine at its finest.

UPDATE: We’re thrilled by the great interest in the event – registration is now closed as we’ve reached full capacity.

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Programs

Discover the programs of HWS 2025!

Sip, Savor, Discover: The Soul of Hungarian Wine
Get ready for a one-of-a-kind wine adventure through Hungary’s most exciting wine regions. Wander through stunning vineyards, meet the winemakers who bring each bottle to life, and taste your way through the landscapes that make Hungarian wine so unforgettable. This is more than a tasting – it’s your front-row seat to the story behind the bottle.
Inside the Glass: Taste Hungary Like Never Before
Take a deep dive into Hungary’s vibrant wine scene at the Hungarian Wine Summit. Let local pros guide you through the country’s standout grape varieties and signature styles – sip by sip, story by story. Join expert-led masterclasses ranging from elegant Traditional Method sparkling wines to the legendary sweet wines of Tokaj. Take notes, ask questions, and come away with a deeper understanding of what makes Hungarian wine truly world-class.
Let the Wine Speak – You Just Listen… and Taste
Step into our Silent Tasting Zone and let Hungary’s finest wines do the talking. No distractions, no noise – just pure flavour. Then switch gears and dive into our B2B matchmaking sessions, where you’ll meet Hungarian winemakers face-to-face and build valuable, future-focused business connections. From quiet discovery to lively conversation – it’s all part of the Hungarian Wine Summit experience.

News

Beyond Aszú: Telling the Full Story of Hungarian Wine
Jamie Goode, a scientist turned wine writer and founder of Wineanorak, has long explored the fringes of the wine world. […]
Hungary: A Wine Explorer’s Playground
Matthew Horkey has made a name for himself as a wine communicator, author, and YouTuber spotlighting lesser-known regions—and Hungary has […]
Earning a Place on the German Shelf
Germany is a mature and competitive wine market, where shelf space is hard-won and consumer trust is built over time. […]
Tradition, Identity, Terroir: A Korean Perspective on Hungarian Wine
For Chan Jun Park—Korean wine educator, author, and founder of the Institute for Wines from Eastern Europe—wine is far more […]
From Curiosity to Commitment
Astrid Karamira’s importing journey began with a spark of discovery—and turned into a full-time passion for the wines of Central […]
Originality Matters: Why Distinctive Wines Win?
As principal critic at WineAlign and co-host of the Wine Thieves podcast, John Szabo MS combines sharp analytical tasting with […]

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